2013-02台灣PMI

2013-01台灣PMI

採購如何為公司創造利潤

基本的分析工具分享：1：Strengths,Weaknesses,Opportunities,and Threats(SWOT)

Strengths,Weaknesses,Opportunities and Threats(SWOT)

This is one of the most common business analysis tools that take into account both the competitiveness of the business itself,as well as the attractiveness of the industry it is operating within.

The strengths and weaknesses looks to identify how well a business stands against its competitors in the same industry. The S/W score is calculated on a 0 to 10 scale.A S/W score over 5 indicates that the business has a competitive advantages against other companies in the same industry.

The opportunities and threats looks to identify how attractive a particular industry is,by balancing the potential rewards versus risks. The O/T score is calculated on a 0 to 10 scale. An O/T score over 5 indicates that this industry offers a health balance of rewards compared to the potential for losses.

The overall SWOT score gives a complete picture of whether a company should operate in a certain industry,by combining the attractiveness of the industry (whether a company would want to be there) and the ability of the company to success in the industry (whether a company can survive if it were there). The SWOT score is calculated on a 0 to 10 scale. A SWOT score over 5 indicates a good opportunity for a business to be successful.

Calculator

Strengths and Weaknesses Analysis

1.Rate the availability of knowledge required (or ease with which they can be acquired.)

   Scale 0~10

2.Rate the availability of resources required (or ease with which they can be acquired.)

   Scale 0~10

3.Rate the availability of networks required (or ease with which they can be acquired.)

   Scale 0~10

4.Rate the ability of this company to overcome barriers of entry to this industry.

   Scale 0~10

5.Rate the existence of key competitive advantages that this company possesses over competitors.

   Scale 0~10

6.Rate the size of this company relative to competitors.

   Scale 0~10

7.Rate the experience of this company relative to competitors.

   Scale 0~10

Opportunities and Threats Analysis

1.Rate the value of the present opportunity versus alternate investments.

   Scale 0~10

2.Rate the extent to which current market trends support this opportunity.

   Scale 0~10

3.Rate the extent to which this company has unique attributes that fit this opportunity.

   Scale 0~10

4.Rate the prospect for long term sustainability of this business opportunity.

   Scale 0~10

5.Rate the level of existing competition.

   Scale 0~10

6.Rate the barriers to entry for new players into this industry.

   Scale 0~10

7.Rate the probability of substitutions or new innovations affecting this industry.

   Scale 0~10

8.Rate the extent that government regulations may harm/benefit this industry.

   Scale 0~10

9.Rate the extent of susceptibility to external risk factors(ex.material shortages,natural disasters).

   Scale 0~10

10.Rate the extent that this industry is subject to liability risk factors(ex.product recalls,slips and falls on premise).

   Scale 0~10

   I think follow the check list of above that can make a direction for action plan ！！